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Hypnotic copywriting captures attention, puts people into a focused mental state, creates curiosity, compels them to read more and persuades them to buy.  Just like a good book that you can’t put down, marketing messages laced with the “secret psychology of persuasion” can do the same thing.  

You’ll learn:

  • What common mistake do copywriters make that causes their messaging to backfire?
  • What is the 5W1H formula and how can you use it almost everywhere?
  • Which single word will increase your ability to become a super-persuader?
  • The secret of the red shirts.

…and yes you guessed it, there’s more!

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